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    News — what is pomade?

    What is pomade?

    Pomade date’s back to the 1800’s back when bear fat was used as the main pomade ingredient. Primarily used amongst the gentry also referred to as upper class people for that elegant desirable look. The term pomade actually derived from the French word pomade, meaning “ointment”. Nowadays in the 20th century we have a great selection of pomades available with the uses of more sophisticated ingredients making birth to more versatile pomade from scents, holds, shines and bases.

    Gentry pomade birth

    Men’s Pomade is a greasy, waxy or a water based substance used to style hair. There's is a multitude of pomade's available that ranges from strong-light holds as well as high-low-natural shine's depending on your preference. Primarily men's pomade product are used for more slicker and cleaner looks. It's unique over other product because of its stiffening properties and other characteristics such as adding weight to your hair and it's firm shell that it provides once hardened. With pomade's you're really able to achieve a neat and tidy look that maintains any frizz or bits that are not normally achievable with other hair products.

    When choosing men's pomade there are 3 things you should look for:

    • Base - The type of pomade 
    • Hold level 
    • Finish

    Now what are these slick clean look's you speak you might say? Checkout the images below for some great examples of the classic side part and pompadours.

      side part Side part side part

    Pomade bases

    Pomade bases is the category of main ingredients that make up that pomade each with it’s own characteristics.

    Nowadays you can get a variety of different pomade bases, holds and finishes and yes we know it can definitely be confusing which one do I choose? But don’t worry we’ll break it down for you.

    Water base pomade

    Water based pomades as the term implies really means that the pomade is “water soluble” which by definition from means “capable of dissolving in water”. And because it is water soluble it’s really easy to wash out. There is a multitude of consistency’s, holds and shines available in the market. Now water pomades are great they provide exceptional holds and hardening power as well as shines. When applied to the hair it can be described as if your styling your hair from a hat hair stage. It grips well and really holds any frizz or sticking out pieces your able to get that tight look in terms of your sides and fringe weather it be a side part or pompadour, volume can also be achieved when used with a blow dryer. When it comes to re-working simply adding water will allow you to reshape and re-slick your hair.

    Water base pomade


    Oil base pomade

    As the name implies oil based pomade consist of oils, typically oil-based pomade never dry, making your hair malleable throughout the day. Nethertheless don’t be discouraged about the hold power from its main ingredient being Oil. Oil based pomade's are malleable they do come in array of classes you can get extreme strong holds and softer holds and the same for shine levels. Because of oil being a main ingredient you'll experience difficulty washing out the product within one wash.

    Oil base pomade


    Petroleum base pomade

    Petroleum based pomades contain petrolatum or petroleum as a ingredient. It primarily used if your after a heavy weighted and high shine product as-well as a great water resistant product affected by sweat or humidity or other environmental factors as a result they are very difficult to wash out.

     Petroleum base pomade


    Wax base pomade

    Wax based pomade are thicker in consistency and therefore not as malleable and a bit harder to work with when applying to your hair or when trying to restyle. They contain a wax based ingredient such as beeswax or other type of waxes. They are primarily dryer and provide weaker shine then all of the other pomade bases discussed above. Wax based pomade also come in a variety of holds. Same as oil and petroleum based pomade wax based pomade are also very difficult to wash out.

    wax base pomade


    Pomade finishes

    Pomades come in 4 main finishes which is the characteristics result of a set look once the pomade has been applied and sets.

    If you’ve ever heard or pomade being thrown around then you’ll probably assume pomades for it’s great shine that it can provide. Well this is true but it can also provide the low to medium and no shine finishes which can found in a multitude of pomade brands

    Matte pomade – Almost like a dry natural look to your hair.

    Try: Uppercut Matte Pomade

    Low shine pomade – Provide a subtle shine finish.

    Try: Anchors Aweigh Strong Hold Pomade 

    Medium shine pomade – Provides a medium shine finish where the shine is noticeable somewhat balanced shine between naturally oily hair and dry hair.

    Try: Suavecito pomade 

    High shine pomade – Lastly high shine pomades are shiny and if it were to best described I would have to say that it’s as if though you’ve dampened your shine where it has that slight wet shine look.

    Try: Triumph & Disaster Ponsoby Pomade

    Pomade holds

    There is a difference besides holding power when it come’s to the different levels of pomade holds and its individual characteristics which are outlined below.

    Low hold pomade

    Low hold or light hold pomade as the name suggest provide a light hold on your hair meaning that it is definitely more susceptible to movement throughout the day, or moisture and sweat. They won’t provide that hardened feel once dried in your hair but rather allows your hair to still move naturally.

    Checkout: Low hold pomades

    Medium hold pomade

    Medium hold’s are more balanced they provide good hold throughout the day. It will harden the hair to a point that you’ll be able notice product in your hair and where that natural hair texture will become firm.

    Checkout: Medium hold pomades

    Strong hold pomade

    As for strong pomade holds your able to achieve really tight and slick looks without having to worry as much of your hair moving throughout the day. Once strong hold pomade’s set they leave a firm shell layer on your hair that adds weight and allows your hair to moult to your desired styles quite effortlessly. They have enough hold power to definitely weight down any frizz or sticking out hair pieces.

    Checkout: Strong hold pomades

    Ultimately men's pomade is a super flexible hair product there's a multitude of men's pomade now available for literally any requirement you may have. For all types of hair weather this be thin or thick long or short. But if you're after a "slick" clean and tidy look then pomade can most definitely help style that desired look.